|
In the News
For information on Donna Genett, Ph. D., reprinting articles or to receive a review copy (for members of the media only), please contact publicity at 800-497-4909 or email at publicity@quilldriverbooks.com
An Example of
Selling Refrigerators to Eskimos?
Literary history may have been made recently when the Books-A-Million bookstore chain bought 350 autographed books—not to sell, but to give away to members of their staff.
"They had invited Donna Genett, the author of If You Want It Done Right, You Don’t Have to Do It Yourself!, to speak at their annual company-wide seminar in Birmingham this September," said Brigitte Phillips marketing director at Quill Driver Books, the book’s publisher. "They felt that each of their managers would benefit from owning and reading a copy of the book. I haven’t heard of something like this before, but we certainly didn’t offer any resistance."
If You Want It Done Right, You Don’t Have to Do It Yourself!: The Power of Effective Delegation by Donna M. Genett, Ph.D., is a new business management allegory that uses a short story about "identical cousins" to present Genett’s six-step program for effective delegation. Already praised by industry leaders in this country such as Donald O. Clifton chairman of Gallup International Research and Patricia Crull, chief learning officer of Toys ‘R’ Us, Genett’s quick-to-read allegory will soon be influencing business practices internationally; foreign rights have been sold to Random House Kodansha for Japan and to Beijing’s Citic Publishing House for the People’s Republic of China.
Promising to reintroduce energy and passion into one’s job, If You Want It Done Right You Don’t Have to Do It Yourself!: The Power of Effective Delegation is available at bookstores, online bookstores, or from the publisher at 1-800-497-4909 or QuillDriverBooks.com.
|
|
|
|
